Identify your hottest leads instantly.
Not all leads are equal. Assign point values to answers to calculate a "Readiness Score" and prioritize your sales team’s time.
78 / 100
Warm LeadScoring Factors
Why it matters
Solve the core challenges of lead generation.
Custom weighting
Give more points to high-intent answers (e.g. "Ready to buy now").
Visual bands
Automatically categorize scores into Cold, Warm, or Hot segments.
Actionable data
Pass the score and segment to your CRM for targeted routing.
Built for growth teams
Budget Qualification
Assign negative points for low budget answers to filter out unqualified leads.
Urgency Tracking
Boost the score for users who need a solution "This week".
Fit Assessment
Score based on how well their needs match your product features.
Frequently Asked Questions
Is scoring visible to the user?
You can choose to show it (as a result) or keep it internal.
Can I adjust scores later?
Scoring rules apply to new submissions. Old leads retain their original score.
What is a good score?
It depends on your scale, but we recommend a 0-100 range for simplicity.
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